harry potter exhbition

Localized Ad

A series of ads that engage users in specific regions in a fun and magical way that will feel especially relevant to them. Some preliminary themes include, but aren’t limited to: Matching neighborhoods to Hogwarts houses, creating an Eagles Patronus, and placing a Gryffindor scarf on the Rocky statue.

social video

A video featuring recognizable scenes and props from the Harry Potter films and then show them featured in the exhibit with a flurry of magic that connects from one scene to the next. This will drive people to revisit the films and get excited to visit the in-person exhibit for an experience they can’t get anywhere else.

SOCIAL Carousel

A series of frames in carousel format, asking users the questions below paired with imagery
of the exhibit in order to showcase the types of experience they can expect. The format of a question - challenges potential customers to picture themselves at the exhibit.

SOCIAL hogwarts House quiz

Gryffindor, Hufflepuff, Slytherin, Ravenclaw. Utilizing a Facebook instant experience ad to create a quiz for users to find out which Hogwarts house they belong in. Once users complete the quiz, we will target them on Facebook and Instagram with sequential ads featuring wands and other items all branded towards their chosen house to further immerse themselves in the world of Harry Potter and the Exhibition experience.